An indie author achieved 13× KENP growth after being featured in The Substack Bookstore. Learn how targeted visibility, community-driven book promotion, and smart indie author marketing helped readers finally discover her novel. A real case study for authors seeking organic reach, higher sales, and sustainable book marketing success.

Discover how indie authors became Amazon #1 bestsellers through The Substack Bookstore: a supportive community helping writers boost visibility, optimise keywords, and grow reader trust. Learn how shared promotions, Substack features, and category strategy help self-published and hybrid authors achieve real bestseller success.

Learn why narrowing your book’s audience helps you sell more copies, attract loyal readers, and build lasting visibility as an indie author.

Don’t rush to hit publish. Bestselling author Fleur Hull explains why your book’s best chance to succeed is launch day — not months later. Discover how early book marketing, audience building, and growing your Substack can turn your release into a true bestseller moment. Learn how to launch smart, not fast.

Too many great indie books fail because of weak cover design. In this post, Fleur Hull of Stacks Publishing and The Substack Bookstore shows how reader-tested covers can transform sales. Discover how one author’s redesigned health book cover went from overlooked to irresistible — and why professional, audience-driven design matters for indie authors.

Discover the exact Amazon bestseller strategy used by Fleur Hull and Gunnar Habitz to make Happy Habits a #1 book in multiple countries. Learn how smart Amazon categories, keyword research, pricing strategy, and community support from Author Growth and The Substack Bookstore turned one indie launch into global success.

DIY Book Covers launched a tool that solves this problem in three steps: choose a template, upload your cover, download your 3D book mockup. No software. No design skills. No monthly subscriptions.

The tool is free, and it does things nobody else can. You upload a JPG or PNG of your cover. Select from their growing template library. Download a professional 3D mockup in minutes.

Data-driven insights from r/selfpublish and r/selfpublishing. I analysed 600 high-visibility Reddit threads (3 years) to uncover indie authors’ top pain points: book marketing & visibility, cover design, Kindle Unlimited, editing costs, scams/vanity presses, and logistics (ISBN, trim, POD). Actionable tips to build a smarter self-publishing plan.

Learn how to spot a scam publisher/vanity press before you sign. We share the top 10 warning signs indie authors face: overpriced “marketing packages,” ISBN upsells, fake bulk orders, book-fair display scams, rights grabs, pressure deadlines, and more—plus checks with Writers Beware, ALLi, and the Authors Guild to protect your money and rights.

Fix your broken Amazon links and boost global book sales. Discover how a free tool like Booklinker turns one URL into worldwide reach for indie authors.

Before you write, plan to sell. Learn how a smart book marketing plan turns your manuscript into an Amazon bestseller—not a forgotten file.

Writer karma is real. Discover why supporting fellow authors boosts your own success, strengthens the creative ecosystem, and builds lasting literary goodwill.

Learn how AI Overviews are reshaping book discovery in 2025—and what authors must do to stay visible, boost SEO, and sell more books in the AI era.

From zero to 2,000 subscribers and an Amazon bestseller in 72 hours — discover how a marketing-first, reader-focused newsletter strategy built lasting success.

Struggling to sell your book? Discover why your sales are slow—and proven strategies to fix them, boost visibility, and reach more readers fast.

Discover 9 free and low-cost book marketing strategies to boost visibility, grow your readership, and sell more books—without breaking your budget.

Learn how to market your book authentically without feeling pushy or salesy. Discover simple, heart-centred book marketing strategies for indie authors that attract readers, build genuine connections, and boost book sales naturally. Perfect for self-published authors who want to promote their book with confidence and integrity.

When COVID-19 wiped out my business overnight, I turned panic into purpose — and ended up with a #1 Amazon bestseller that briefly outsold Simon Sinek’s Start with Why. Read how Career After COVID-19 went from crisis project to life-changing success.

If you want your book to become your most powerful business development tool (rather than an expensive business card that collects dust), here are the three strategic steps you must complete before you start writing.